You’ve just created a Fan Page for your business. You invited all your friends to “Like” your page. You asked your employees and your spouse to do the same. When all the dust has settled, you are staring at a … Continue reading
Facebook Timeline for Brands
I woke up this morning to see that the Timeline for Brands is already here. Last night I felt like a kid at Christmas and now I know why ~ Facebook’s sleek new Timeline is now available for businesses who … Continue reading
Getting the Most Out of Facebook’s Timeline for Brands
For many, Facebook’s Timeline for Brands is an exciting time to come up with creative ideas on how to use these new features to have a better presence on Facebook. With these changes, there is also some confusion on how … Continue reading
New Ben & Jerry’s Coupon Offer for Bend and Portland Oregon
If you live in or around Bend or Portland, Oregon, three Ben & Jerry’s Ice Cream locations are using Social Candy’s Social Engagement Platform (Sweet Shoppe) to provide Facebook fans and customers with a coupon for a “Buy Free, Get … Continue reading
Creating Buzz with Facebook Event Marketing
Social Media has drastically changed the way people hear about events in their communities Event details are continuously shared on Facebook, Twitter, Google Plus, Linkedin and through email. The dynamics of internet sharing have changed with features like sharing buttons … Continue reading
Creating A Strategy Before Marketing Your Event
This blog post is part two of a five part series on how to use social media tools to promote your events. Please check back for more blog posts on the subject of “Creating Buzz using Social Media” including, Before … Continue reading
Facebook Timeline for Brands: Recent Posts by Others
When Facebook changed over all brand pages to Timeline a month ago, one complaint that I heard from brand marketers who have created thriving Facebook communities was that images and posts by fans were not present on the page, except … Continue reading
New Facebook Feature – Invite Friends in Admin Panel
Has anyone noticed a new feature in Facebook Page Admin Panel? When logging into a client’s new Facebook Brand Page we noticed this “Invite Friends” section to Page Tips, but it isn’t located on the Social Candy page. A Google … Continue reading
Facebook Marketing with Images
There have been many studies done on what works for businesses on Facebook – Brands who include pictures get 180% to 120% more engagement than links or status updates (and this is according to Facebook’s internal data) – and yet … Continue reading
Deep Clean Your Social Media Marketing with Facebook Promotions
On Thursday, April 5th, the team from Social Candy hosted the second of three webinars on Spring Cleaning Your Social Media Marketing. Deep Clean discussed creating custom Facebook pages and promotions to help with marketing on your Facebook page. We … Continue reading